T-Mobile announced on Wednesday that it will upgrade all existing postpaid phone plan customers to unlimited plans for free. Itâ€™s also announcing a promotion for customers of competing carriers interested in switching to T-Mobile, so AT&T or Verizon plan owners on fixed data plans can trade in their phones for a free Samsung Galaxy A32 5G smartphone and a T-Mobile unlimited plan with 5G access.
â€śToday, 60 million Americans are stuck on limited data plans from Verizon or AT&T â€¦ most with limited or no 5G access. With the Great Unlimited Trade-Up, those people can trade up to both unlimited data and full access to T-Mobileâ€™s expansive 5G network â€” including Ultra Capacity and Extended Range â€” all at the same or better price than the Carriersâ€™ offer for limited data plans today,â€ť reads a press release the company put out this morning in connection with its 5G home internet service announcement. â€śAnd if youâ€™re an existing T-Mobile postpaid customer â€” including all former Sprint customers â€” still on a limited data plan, youâ€™re covered, too. Youâ€™re getting an upgrade to unlimited. For free,â€ť reads the announcement.
T-Mobile is making a substantial push to sign up new subscribers and get more existing ones onto its 5G network, and todayâ€™s announcements mark some of its most aggressive marketing yet with its offer of free phones and free unlimited plan upgrades. Of course, as with many carrier deals like these, thereâ€™s the fine print. For the trade-up promotion to the Samsung A32 5G, for example, T-Mobile says â€śyou get a free 5G smartphone after 24 monthly bill credits and pay only the sales tax,â€ť so itâ€™s important to keep that in mind when considering a promotion to switch networks and trade in an old device.